Welcome to BOTTLE
BOTTLE is a 30-strong public relations consultancy. We live and breathe the consultancy's founding principle; 'making PR accountable, through excellence
We work with big brands wanting a smaller culture and service from their PR agency. With a diverse client base, we represent organisations from a wide variety of B2B and B2C sectors. Our clients include Honda, Poundland
, 3M, Golden Wonder, Impellam Group PLC and RES Group.
We take an intelligent and strategic approach to PR. The two most important factors in any public relations programme should be identifying the people you want to influence and the desired outcome in terms of change in behaviour or attitude. Only by identifying the audiences and then determining what behaviours or attitudes need to be changed for commercial success, can stories, content themes and channel strategies be devised.
We identify the outcome (the measurable change we want to affect), we qualify and quantify the influencers, we create the 'story' based upon behavioural insights, and then we apply and measure. We don't do PR for PR's sake - we keep front-of-mind that ultimately, our PR programmes must deliver commercial success. BOTTLE has developed its own proprietary model to track and report on the detail of each campaign implemented. Most importantly, this reporting and measurement model correlates PR activity with the agreed desired outcomes, thus making BOTTLE's purpose of 'making PR accountable, through excellence' a reality.
The BOTTLE B2B and corporate PR division is headed up by Director Johanna Cassells
and our consumer 'Everyday People' PR division is led by Director Kate Gibson
. And our integrated social media team
is led by Head of Social Communications, Paul Sutton
We have lots to be proud of
. We were recently named 'Outstanding Consultancy of the Year' at the CIPR Awards. And based on client feedback, we came first for the 'most recommended PR agency' by RAR.