Name: Abbie Strudley

Position: Executive PR Consultant

First PR job: Primark

Some of the companies Abbie has worked with: Vivienne Westwood Press Office, Primark

Best PR success: Gaining extensive media coverage for Primark in consumer magazines. The most rewarding product placement being in top fashion magazine Grazia. Primark clothes were used for high fashion photoshoots along with one-off designer pieces.

Hobbies: Loves shopping (especially finding bargains!), going to the theatre, keeping fit and enjoys socialising with family and friends.