Name: Verity Blake

Position: Senior PR Consultant

First PR job: Strategic Alliance International 1999 Some of the companies Verity has worked with: Ericsson, 3, Symantec (managing the Norton internet security brand), Weetabix catering, WH Smiths News, First Choice Coffee, Bishop’s Move, Business Link, Nominet, Interchange Group, Kardex and Toplevel Computing

Best PR success: Developing and managing a UK wide National Internet Safety In Schools campaign and Family online safety initiative for schools, parents and children. This involved a high profile media campaign to the National, regional, consumer trade and lifestyle press, an outreach programme to the blogger and social media community, setting up an educational web site for parents and schools, developing educational material and guides, and rolling out an educational programme in schools consisting of presentations and theatrical performances. The campaign was rolled out to over 60 schools and resulted in over 200 pieces of press coverage including in the National print and broadcast press.

Hobbies: swimming, keeping fit at the gym, good films and food.