how we do it

Once the preparatory activities have been undertaken, we carry out the following disciplines on behalf of our clients:

• Press releases: Writing, distributing and following-up
• Case studies: Writing and placing with relevant media
• Articles: Writing and placing with relevant media
• On-going proactive and reactive media liaison
  

BOTTLE PR also advises and implements creative and different ways to create more media attention for our clients. For example, we create leverage by using techniques such as piggy-backing the wider news agenda, creating photo-opportunities to tell the story, developing sound-byte libraries and helping our clients ‘own’ the issues in their sectors.