PR has changed dramatically and for good over the last few years: what’s important today is not what was important yesterday
. And with this shift in emphasis, the role of the modern PR consultant now encompasses a wider variety of disciplines than ever before.
At BOTTLE we offer a broad scope of services that encompass everything from ‘traditional’ PR functions such as media relations and reputation building to social media strategy and implementation to ‘technical’ services such as search engine optimisation and mobile strategy. The role of today’s PR consultant is integrated completely into the marketing, customer service and sales functions, and our service base reflects this.