A consumer PR campaign to raise the consumer profile of a toy company and to drive sales across its product lines
Founded in 1998, re:creation is a distributor and developer of exclusive, original toys, games and gifts that are at the forefront of lifestyle trends. Their product line is under-pinned with top performing award winning brands. In a fast-changing industry that’s centred around what a young audience demands, re:creation is a business with a heartbeat, whose passionate, pioneering and inspiring team know that whoever we are and whatever our age, we all like to play with stuff and do things that are energetic and fun. re:creation’s mission is to select desirable products and brands that marry innovation with high quality, on-trend products that are fun and value for money