Market Force: B2B PR

A structured PR focus positioning Market Force as a thought leader in customer service to generate business leads.


Launched in the UK in 2003, Market Force is the leading provider of customer experience improvement programmes. The company offers bespoke solutions to improve the customer experience of its clients through a portfolio of high quality services that include mystery shopping, retail audits and online customer surveys. The company works with 85 of the UK’s leading retailers, brands and leisure & hospitality providers, undertaking around 200,000 mystery visits a year (16,500 per month) throughout the UK.

Market Force clients include HMV, O2, William Hill, BAA, Intercontinental Hotel Group (IHG), JD Sports Fashion plc, Pret a Manger, Lloyds pharmacy, Subway, Thomas Cook, JD Wetherspoon and !nBev.

Market Force was ranked 27th in Marketing’s market research league table in 2009 and 57th in the 2009 Sunday Times Tech Track 100 fastest-growing technology companies. Market Force combines world leading technology with an innovative approach to deliver customer service improvement programmes to clients across a variety of sectors.

For more information about Market Force and its unique customer experience improvement programmes please visit uk.marketforce.com