BOTTLE has launched a new Facebook campaign for ski holiday specialist Alpine Elements.
It asks fans to video themselves singing the iconic Ski Sunday theme tune in order to win a £2000 ski holiday.
Fans have a month to enter the competition and are encouraged to be as inventive and entertaining as possible in order to win the prize.
The campaign is intended to increase engagement among Alpine Elements’ 2000 strong Facebook fanbase, as well as drive further skiing fanatics to the page.
“Alpine Elements has a loyal following on Facebook that appreciates the skiing news and special offers we give them”, said Paul Sutton, Head of Social Communications at BOTTLE PR.
“We wanted to reward them but also to have some fun and get them talking about Alpine Elements at the start of the ski season. The competition has been devised to be very simple and easy to enter for anyone with a video-enabled mobile phone or digital camera, and plays on an instantly recognisable and renowned theme from the skiing world.”
The winner of the Alpine Elements competition will win a holiday for two to Les Gets worth over £2000. Les Gets is one of the finest ski destinations in the French Alps, suitable for both novices and experienced skiers. Skiers can enter the competition at Facebook.com/AlpineElements.co.uk