CCA International, the leading core contact solution provider in the outsourcing market, has appointed award-winning BOTTLE, to raise its brand awareness and corporate profile to drive its position within the UK market.
CCA International operates 17 Contact Centres in seven countries and is listed on the Euronext, Paris. It employs 4,500 staff globally, with 600 in the UK. As part of the solution they offer,
CCA provides cutting edge technology to support call centre management and will be launching exciting new services imminently. This multi-channel platform will range from voice and email delivery through to SMS and live web-chats.
UK clients include major brands such as BT, Daily Mail, Mars and GM. Globally, CCA International works with Orange, nespresso, Nestle, GE, Manpower and Renault. Accredited with ISO 9001 & 27001, the organisation provides quality and information security management to its clients.
CCA International (UK) is headed up by Managing Director Carol Rogerson, who joined CCA International (UK) in 2002 and became a Member of the management board of CCA International Group in 2005. Last year, Carol led CCA International’s growth of ten per cent in the UK market alone.
Carol comments: “We are very excited about embarking upon a proactive PR campaign, which will support our impressive growth in the UK to date, and take forward our ambitions within this dynamic market. Through innovative technology solutions and creative people strategies we provide a great customer journey for our clients. Our team at BOTTLE PR will be supporting us as we take CCA International’s competitive sales & marketing campaign and enhanced product portfolio to the next level.”
Amanda Politzer, Senior PR Consultant, leading the account for BOTTLE PR, said of the appointment: “CCA International has an exciting story to tell and we’re really looking forward to working with them. The company has achieved fantastic results for its enviable client list. We will be carrying out a media relations programme for CCA International, targeting HR and business press within key vertical markets, and will also be focusing on other thought-leadership techniques, including speaking opportunities.”