Name: Claire Cairns

Position: Director & Founder

First PR job: 1996, The GWR Group

Some of the companies Claire has worked with: The Dixons’ Group, Freeserve (now Orange), Biomni, Be Un Limited, Claranet, IBM, Business Link, SEEDA, hamper.com, Bravissimo, buildonline.com, Angels Den, the Learning & Skills Council, GE Digital Cameras

Best PR Success: Claire managed the PR for buildonline.com while working at a large Global PR agency.  Over a 6-week period, Claire secured interviews and resulting coverage for the company’s directors with the heavyweight national and international business publications and supplements, including The Financial Times, BusinessWeek, The Economist, Forbes, Fortune. The Wall Street Journal, Tornado Insider and Red Herring.  Claire also managed their Industry Analyst Relations programme.

Hobbies: Playing the piano, exploring Italy, skiing and spending time with her two children and with her husband/business partner and her four lurchers.